DART Announces Upcoming Partnership to Get Movin’ and Groovin’ with Erykah Badu
|Coming off the celebration of its 40th anniversary in 2023, Dallas Area Rapid Transit (DART) has announced a new partnership with one of North Texas’ most iconic community members — and one of DART’s biggest fans — Ms. Erykah Badu.
The new partnership will take place throughout 2024, and it will kick off with a sweepstakes leading up to Ms. Badu’s annual birthday bash. From January 16 through February 10, DART riders throughout North Texas can enter for a chance to win a one-of-a-kind experience to the event on Saturday, February 24. Four lucky riders and their plus-ones will receive access to a VIP section, private entrance, exclusive swag, and a DART monthly pass. To enter, riders can visit DART.org/Badu, 97.9 The Beat, or Majic 94.5.
“Collabing with DART has been fun – new for me and new for them,” said Erykah Badu. “I love my hometown and riding DART is still cool.”
In addition, on February 24, the winners will be amongst the first North Texans to see the Badu Bus and Rail designs. The new designs will feature artwork and images of the Grammy Award winning artist and will be seen driving throughout North Texas until the end of the year. Find the cool Badu-inspired buses and trains on the GoPass® app to catch your ride in the DART window seat.
“DART is thrilled to partner with Erykah Badu for our yearlong collaboration celebrating all that North Texas has to offer,” said Nadine Lee, DART president & CEO. “As a Dallas native, Erykah Badu has inspired so many people. From her many awards and accolades to everything she’s given back to our communities, we’re honored to celebrate her many successes.”
For additional information, as well as complete rules, prize information and additional entry forms, visit DART.org/Badu.
About Erykah Badu
Erykah Badu is a powerful creative force who transcends music, film, and fashion. She is renowned for her songwriting, singing, and production skills as well as for her capacity to heal, promote female wellness, challenge oppressive structures, and uphold the values of her Afrocentric and Black Feminist roots. Her imaginative blend of soul, funk, hip-hop, jazz, and gospel has earned her multiple awards and praise since the release of her debut album, “Baduizm” (1997), continuing through her fifth release, “New Amerykah Part Two: Return Of The Ankh” (2010), plus every mixtape, soundtrack, single, video, and musical collaboration in between. Forever the innovator, she established a livestream company, revolutionized home concerts, and launched an online exchange called BaduWorldMarket.com—all in response to COVID.
About Dallas Area Rapid Transit (DART)
Dallas Area Rapid Transit (DART) is the public transit agency for the City of Dallas and 12 surrounding North Texas cities. It operates an extensive multi-modal network of DART Light Rail, Trinity Railway Express commuter rail, bus routes, GoLink on-demand services, and paratransit services, providing service to more than 220,000 passengers per day across our 700-square-mile service area.